How to Write and Publish a Classic Cookbook (Plume) [Mass Market Paperback]


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For many Junior League organizations, alumni committees, women's auxiliaries, and thousands of would-be cookbook authors, this is the guide they've been waiting for. Experienced Junior League cookbook publishers themselves, the authors discuss packaging an idea to attract a publisher and successfully marketing it; editing recipes for clarity and attractiveness; and how to write an introductory letter and prospectus to a publisher. In each case, they illustrate their points with examples of cookbooks that range from regional moneyraisers to The Joy of Cooking. They also consider the pros and cons of self-publishing, including how to find a printer and how to set up a business filing system. All they leave out is the basic idea, which is, of course, up to the reader. February
Copyright 1986 Reed Business Information, Inc.

Yet another book on how to write and publish a cookbook. Hays, Rolfes is a firm that specializes in publishing community cookbooks. Their book is readable, informative, and serious in tone. However, the material is much the same as that in Sara Pitzer's How To Write a Cookbook and Get it Published. Either title is a good choice for public libraries, but most collections will not need both. Connie Chambers, Perrot Memorial Lib., Old Greenwich, Ct.
Copyright 1986 Reed Business Information, Inc.






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The Complete Guide to Self-Publishing: Everything You Need to Know to Write, Publish, Promote and Sell Your Own Book [Paperback]


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"Self-publishing," say authors Tom and Marilyn Ross, "is a perfect example of the American dream." The Complete Guide to Self-Publishing, then, is an aspiring self-publisher's dream. "This isn't a book of fancy theory," as the authors put it; "it's a practical handbook of state-of-the-art specifics." In 521 pages, it lays out everything you need to know to publish your own books, from start-up considerations to the possibility of selling to a big publisher: how to choose a name for your press, how to get an ISBN, what cover designs cost, how to find a reliable printer, how to price your book, where to find lighter-weight shipping envelopes, how to generate working capital. The authors' encyclopedic grasp of the ins and outs of self-publishing is matched by their natural good sense about self-promotion. Turn your signings into events, they recommend; get your books into a variety of venues; use the books as fundraisers for organizations; get online and get reviewed online. The price of this book is negligible considering the cost of proper self-publishing (between $12,000 and $25,000), and, oh, the headaches it will spare you! --Jane Steinberg --This text refers to an out of print or unavailable edition of this title.

A handbook stuffed with essential information on how to get into print, and beyond . . books. With realism and extraordinary thoroughness, every practical topic is covered. -- Booklist

I commend you on producing publications that are truly as valuable as their advertising. All too often the product falls far short on the promise. Your books exceed the promise. Thanks for putting real value on the market. -- Bill Koch, Special Reports

Incredibly complete and easy to use. If you buy only one book on self-publishing, make it this one, You'll thank yourself all the way to the bank. -- Evelyn Kaye, Founder/President Colorado Independent Publishers Association

The newly revised Complete Guide to Self-Publishing is the best book available on the subject. Period. It's thorough, user-friendly, and full of tips to save you money and help you sell more books. -- Marilyn McGuire, Publisher NAPRA ReVIEW --This text refers to an out of print or unavailable edition of this title.






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Business and Technical Writing Cookbook: How to Write Coherently on the Job [Paperback]


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